James Jackson, III

Assistant Vice President
Zions Bank
Salt Lake City, UT


James Jackson, III currently serves as the Assistant Vice President of Community Development at Zions Bank, where his team manages nonprofit sponsorships and the CRA (Community Reinvestment Act) activities and compliance. Although, Mr. Jackson has worked in various areas of the financial industry for over 18 years, from financial services, mortgage banking, and business banking, he has found his passion in serving his community. In conjunction with his role at the bank, Mr. Jackson also serves on several boards of directors including Utah Black Chamber, where he operates as the Founder and the Executive Director. Since its inception in 2009, the Chamber has grown to not only serve black owned small businesses in Utah, but has become the premier organization connecting and engaging Utah’s Black community and building bridges for inclusion. In 2018, the organization's membership doubled and has continued to support programs among Utah’s developing diverse communities, with one of the more notable efforts being the diversity guide, Living Color Utah. With such demonstrated success, Mr. Jackson is often sought after by various communities, government, and corporations for guidance related to topics of diversity & inclusion. Such inquiries prompted Mr. Jackson to start his own business focused on providing coaching, training, teaching leadership, and organizational development to nonprofits and small businesses. Most recently, Mr. Jackson was featured on the cover of Utah Business Magazine accompanied by an article titled, 'Black Utah, the case for a more diverse state, and how we can achieve it.' He is now a regular contributor to the magazine, providing insight and invoking discussion related to Utah's diversity. As a native Utahan, Mr. James Jackson, III is committed to the social and economic growth of the black and overall diverse community. His goal is to further promote Utah diversity with the hopes of it becoming a more attractive destination for people of color.